5 Reasons Your Home Is Not Selling

Has your home been on the market for months, but you haven’t received an offer? Here’s why:

Real estate experts, such as those from RIS Media and the National Association of Realtors, know what it takes to sell a home, and they know what prevents a home from selling. If you are having trouble selling your home, it’s likely that the reason or reasons are listed below. These are some common, but not necessarily obvious, reasons that homes don’t sell. Make sure that you’re not guilty of any of these 5 things when trying to sell your home.

  1. Potential buyers have a hard time getting a showing: Are you getting a lot of showing requests that you are turning down? Many sellers make the mistake of not accommodating a buyer’s request for showings because requested showing times are inconvenience to the seller. Try and remember that your home is a product for sale. Do whatever you can to cooperate with showing requests, even if they are last minute or on off hours.

  1. You’re not aggressively marketing your home for sale: Is your home listed on MLS and public websites? Most buyers are shopping for a home online these days, so having an online presence is highly important. If you are dissatisfied with how your home is being marketed, you may need to sit down for a brainstorming session with your agent.

  1. Your agent isn’t familiar with the area: Did you list your home with an agent from outside of your area? Do they know much about your market? If your agent knows little about the market how can they properly position your property for sale? They may be missing the important selling features of your home.

  1. You have poor pictures or no pictures of your home: 89% of homes buyers start their search online before calling an agent. Even when they have an agent, they are still viewing your home online before setting up a showing. So their first impression of your home is through the pictures that are displayed on the MLS and other real estate websites. Make sure the pictures of your home make a good impression and invite buyers to want to set up a showing.

  1. The price is wrong: Before listing your home, your real estate agent most likely showed you the comparables and market statistics for what others homes are selling for in your area. If your home is not priced properly, you could be missing out on potential buyers. The market stats don’t lie, make sure you pay attention to them and the advice of your agent to price your home properly for today’s market. No matter what you paid for it or how much money you spent fixing it up over the years, make sure to pay attention to the statistics.

If you think that you/your home falls into any one of these categories, it’s time to make a change. The longer your home sits on the market, whether it’s because the price is too high or you’re not effectively marketing your home, you’re losing money. Make sure that, when trying to sell your home, you don’t make any of these mistakes.

For more possible reasons your house isn’t selling, check out the original article here.

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